On July 23, 2015, the company created Zhongshun Nine Pieces Nine Battery Supermarket on Taobao and applied for enterprise certification in the name of Shenzhen Zhongshun Xinneng Battery Co. The purpose of creating this store is to explore the business model innovation under the fierce competition environment. In order to reduce operating costs, the store is operated as a supermarket, with no pre-sale customer service and buyers doing all the shopping on their own; the price of all battery products is set at RMB 9.9 yuan, and there are no promotions or sales pitches. The results of the store's operation are yet to be tested by time.